OUR STORY

At PUREMSX sustainable development is our strategic driver, we are aware of the environment we are living in.

 

Not Just Warm

What we want to present to you is not just fancy, warm outerwear. Puremsx is much more than that. We are driven by our sustainable philosophy and are committed to make a better world every step of the way.

Crultly-Free Fashion

For too long, we have made fashion choices that have inflicted harm on animals and the planet. It is time to be the source of change and be socially responsible, eco-friendly, vegan citizens of the world. Puremsx stands behind the causes of animal welfare and ecological restoration. For us, providing quality outerwear that is made with recycled fabric and without harming any animals is a top priority. We believe that a better tomorrow is possible by making conscious choices that improve our surroundings. Our sustainable philosophy is reflected in our products which are not only warm and comfortable but also ethical. We promise our clients sincerity, honesty, and transparency. Let’s share the warmth and explore the pure together!


Explore the purest warmth.

How Puremsx can Help You be More Sustainable - Ending Animal Cruelty
Puremsx: A Sustainable Clothing Brand You might have heard about the efforts to make the environment sustainable very often, but...
A Mink and a Goose: A Tale of Two Friends in Trouble Seeking Your Help
Welcome to a tale of two friends, a mink and a goose, who are packed in wire cages by a massive...
Sustainable Fashion, Ethical Fashion, or Vegan Fashion. What's Best for You? 
There's a hard chance you might not have heard of these terms living in 2021. Either while scrolling through Instagram,...
How Fashion Industry Contributes to Animal Cruelty?
One of the alarming sides of the fashion industry is the level of cruelty extended to animals. Holding your favorite...
How Consumers have Accepted Sustainable and Eco-friendly Fashion Overtime?
Consumers have been shifting gradually to sustainable and eco-friendly fashion. Although the trend has picked up pace in the post-pandemic...
How Fashion Industry can Help Minimize the Effects of Climate Change?
The global fashion industry has contributed to climate change and its associated effects. With an overall change in the structure...
How do Plant-Based and Man-Made Fibers Contribute to Sustainable Fashion?
Over the recent years, a rise in sustainable fashion has been observed widely. The phrase not only sounds environmental-friendly but...
Why is Sustainable Fashion Important?
Fashion, as we know, has evolved over the years it started from minimalistic to outrageous and then back to ethnic....